This award is given to the most successful new conference or event which had its first iteration after June 2023. Can apply to physical/digital/hybrid events. Judges will be looking for innovation, expertise and success in all areas including the following:

• Audience interaction and attendee experience
• Creativity and effectiveness of marketing
• Enagement with and feedback from sponsors / exhibitors / stakeholders
• Attainment of commercial goals

This award is given to the best development of an existing conference or event from the perspectives of all parties involved. Judges will be looking for innovation, expertise and success in all areas including the following:

• Audience interaction and attendee experience
• Creativity and effectiveness of marketing
• Enagement with and feedback from sponsors / exhibitors / stakeholders
• Attainment of commercial goals
• Improvements since the previous iteration

This award is given to the most successful event series from the perspectives of all parties involved. Judges will be looking for innovation, expertise and success in all areas including the following: 

• Audience interaction and attendee experience
• Creativity and effectiveness of marketing
• Enagement with and feedback from sponsors / exhibitors / stakeholders
• Attainment of commercial goals

This award is given to the most successful UK conference or event from the perspectives of all parties involved. Judges will be looking for innovation, expertise and success in all areas including the following:

• Audience interaction and attendee experience
• Creativity and effectiveness of marketing
• Enagement with and feedback from sponsors / exhibitors / stakeholders
• Attainment of commercial goals

This award is given to the most successful event held outside of the UK from the perspectives of all parties involved. Judges will be looking for innovation, expertise and success in all areas including the following:

• Audience interaction and attendee experience
• Creativity and effectiveness of marketing
• Enagement with and feedback from sponsors / exhibitors / stakeholders
• Attainment of commercial goals

This award is given to the organisers of the Best Large Scale Event of the Year (for over 500 attendees and run since 1st January 2025). Judges will be looking for creativity, expertise, and success in all areas including the following:

• Innovation and originality in design and delivery
• Commercial success
• Great feedback / buy-in from sponsors / exhibitors / visitors / delegates as appropriate
• Strong marketing / branding and future growth prospects

This award is given to the Best Outdoor Event including multi-day festivals, small scale pop-ups, open air concerts and fundraising-focused or charity events.

Judges will be looking for innovation, expertise and success in all areas including the following:

• Innovation and originality
• Success in meeting / exceeding KPIs
• Great feedback and strong engagement from your audiences
• Strong marketing / branding 
• Great foundations for growth / long-term success

This award is given to the most successful association / charity or not-for-profit event from the perspectives of all parties involved. It can apply to conferences / congresses / fundraising events / awards / seminars or a series of events. Judges will be looking for innovation, expertise and success in all areas including the following:

• Inspiring content / format
• Creativity and effectiveness of marketing
• Success with sponsors/exhibitors/stakeholders as applicable
• The attendee experience & engagement
• Financial success / meeting of targets

This award will be given for the Best Event by an Agency. Judges will be impressed by the following:

• The delivery of an outstanding event which achieved its goals 
• Innovative approaches in the planning
• Creativity in the delivery / staging of the event
• Delivering value for money
• An excellent attendee / delegate experience, engagement
• Great client feedback (if applicable)
• Financial success / meeting of other targets

This award is given to the best event agency from the perspectives of all parties involved. Judges will be looking for innovation, expertise and success in all areas including the following:

• A strong portfolio of events
• Excellence in organisation and delivery
• Good client relationships
• Innovative approaches
• Strong results

This award is given to the agency that has delivered authentic, wow-factor event experiences on a single event or series of events.

The judges will be looking for:

• Strategic brilliance in addressing specific challenges
• Integration with other channels / actions 
• World building and world-beating creativity and innovation
• Purposeful and impactful use of technology
• Authentic, audience-centric engagement and resonance
• Positive commercials

This award is given to the Best Conference or Event Venue. Judges will be looking for innovation, expertise and success in all areas including the following:

• First class interior design and facilities
  
• Flexible and versatile spaces to adapt to clients’ requirements
• Modern equipment and technology and superb acoustics
• Excellent customer service and support
• Competitive pricing and value for money
• Outstanding catering for event attendees

This award is given to the Best Venue Customer Service. Judges will be looking for innovation, expertise and success in all areas including the following

• Strong relationships with clients
• Flexibility in dealing with a diverse range of requirements
• Exemplary customer service and communication 
• Innovative answers to ever changing demands
  
• Good feedback / testimonials from clients

This award is given to the most versatile venue.  Judges will be looking for innovation, expertise and success in all areas including the following 

• First class interior design and facilities
• Quality and innovative drinks and food
• Flexible services for private hire clients
• Modern equipment, technology and outstanding acoustics
• Excellent customer service and support
• Competitive pricing and value for money
• Innovative events and use of space

This award is given to the Best Venue for Large-Scale Events. Judges will be looking for innovation, expertise and success in all areas including the following:

• First class interior design and facilities
• Flexible and versatile spaces to adapt to clients’ requirements
• Modern equipment and technology and superb acoustics
• Excellent customer service and support
• Competitive pricing and value for money
• Outstanding catering for event attendees

This will be awarded to the Best Event Caterer.

Judges will be looking for innovation, expertise and success in all areas including the following:

• A first class menu in keeping with what is demanded by the customer
• Flexibility of services for the client
• Excellent customer service by all staff
• Competitive pricing and value for money
• Sustainable sourcing of food
• Efficient catering service timings
• Strong feedback from customers / clients
  

This award is given to the venue which is doing the most in terms of genuinely transformational sustainability practices.  Judges will be looking for evidence of innovation, expertise and success in all areas including the following:

• Policy and procedures focused on embedding sustainability into how your entire organisation operates
• Any pilot schemes / trials / full-scale implementations to reduce environmental / food waste 
• How you may be leading the drive to use only non-plastic and environmentally friendly materials
• How you are approaching and onboarding clients/partners to extend the impact of your initiatives & raise awareness of possibilities to reduce environmental impact
• How you are addressing training, education and development with staff and stakeholders.
• Ambitions for the future

Long-standing or newly designed; large or small; virtual, hybrid or in person – tell us why your Awards has over-achieved and deserves this supreme accolade!

This award is given to the most successful awards event of the year from the perspectives of all parties involved. Judges will be looking for innovation, expertise, and success in all areas. Entrants should demonstrate the following:

• A strong judging panel and a rigorous judging process
• Well thought-out and appropriate categories
• Creativity and effectiveness in marketing the event
• Positive feedback from attendees and sponsors
• Novelty and innovation at the ceremony itself
• Success in terms of finances and the level of attendance

How has your award changed and progressed? What have you learned and how have you implemented it? Let us know what makes your award better than ever.

This award is given to the best development of an existing awards event from the perspectives of all parties involved. Judges will be looking for innovation, expertise, and success in all areas. Entrants should demonstrate the following:

• Well thought-out and appropriate evolution of the event
• A strong judging panel and a rigorous judging process
• Creativity and effectiveness in marketing the event
• Positive feedback from attendees and sponsors
• Evidence of listening to feedback and incorporating changes
• Novelty and innovation at the ceremony itself
• Successful improvement in terms of finances and the level of attendance

For awards that have been in existence for 10 years or more – show us how you have kept the magic alive and breathed new life into a well-established brand.

This award is given to the best longstanding awards event from the perspectives of all parties involved. Judges will be looking for innovation, expertise, and success in all areas. Entrants should demonstrate the following:

• Well thought-out concept for the awards
• A strong judging panel and a rigorous judging process
• Appropriate category selection
• Creativity and effectiveness in marketing the awards
• Positive feedback from attendees and sponsors/stakeholders
• Novelty and innovation at the ceremony itself
• Evidence of continued success and evolution of the awards
• Success in terms of finances and the level of attendance

This award is given to the best awards event "on the night" from the perspectives of all parties involved. Judges will be looking for innovation, expertise, and success in all areas. Entrants should demonstrate the following:

• Production excellence 
• Great attendee experience and atmosphere
• Fantastic catering and service
• Great pacing, scripting and flow in the evening
• Stellar feedback from attendees and stakeholders
• Novelty and innovation

This award will be given to the Best Conference / Events Team (it is open to specific functions such as marketing / sales or cross-functional teams within organisations, awards producers or venues) delivering outstanding results on one particular event or a series of events or delivery for clients. Judges will be impressed by the following:

• The delivery of outstanding events which achieved their goals
• Innovative approaches in the planning of the events / aproach to client service
• Creativity in the delivery and execution
• Evidence of the team working together to overcome particular challenges
• Success criteria in meeting targets and goals / client expectations

Open to organisers, agencies, brands, and associations for B2B, B2C, or internal events (virtual, hybrid, or live) this will be awarded to the event that is judged to have been most engaging and creative.

Judges will be looking for:

• Innovation in formats and delivery - departure from the standard
• Deep enagement with and active qualitatively measured participation from audiences / attendees before, during and after the event
• Impactful and purposeful use of technology / AI / gamification
• Feedback and testimonials to support all of the above

This award is given to the best supplier who serves the events/venues market and has enabled their clients to deliver successful commercial, strategic or customer-focused outcomes.

Judges will be looking for innovation, expertise and success in all areas including the following:

• Truly collaborative working practices
• Creativity, innovation and effectiveness of work undertaken
• Feedback from all sides of the relationship
• Success in meeting designated targets and goals
• Evidence of the supplier contribution in delivering positive impacts to the events / companies they serve
  

This award is given to the Event of the Year. It can be awarded to any type of event – awards, conference, trade-show and is eligible to be entered by agencies, Not for Profits, professional organisers or in-house events teams. Judges will want to be impressed by:

• Great audience experience
• Innovation, creative problem-solving and novelty of features
• Fantastic client / customer feedback
• Creative, effective and imaginative marketing / audience engagement
• Commercial success